Sweetwater Crafts
- Matt Steinruck
- Aug 11, 2017
- 1 min read
This Amish craftsman is developing a startup making framed prints and tobacco lath decor.
Foundationally, Sam needed a brochure to highlight his work to the wholesalers in his network. Ultimately, our project involved a unique visual identity to brand his business, a custom photo shoot of his entire inventory (both studio shots as well as in-home shots), a fully customized print catalog and a simple website so his vendors could easily access his catalog.
We shot white-background photography of each of his products:




The front cover of their brochure shows off the custom logo and in-home photography.




Those assets easily and naturally facilitated an ad for the Lancaster County Showcase and other publications:


View SweetwaterCrafts.us here to learn more
and view their entire catalog and product line,
or visit their site on Etsy (selling under "East Side Frames)